Tuesday, October 26, 2010

Purple Lesion On Thigh Hurts




last week held the first digital advertising awards to the average Peruvian, the Digi Awards.
In an award that, in its first edition, only had 4 categories, we compete in 3 of them and won.
In the category for best creative piece, both finalists were Inquba.
On the one hand, the application Find your summer love Bembos and the winner, the skin site for RadioJean of Saga Falabella.
comprehensive campaign in category compete with Internet Guru (Nextel) in so short (Kotex) and the winner Diva Kotex.
Finally, the last prize won was the People's Choice Awards. Where users are invited to vote for their favorite campaigns. More than 2500 girls Kotex voted for the campaign so far so.
In summary, Digi's were a success. Shared success the whole team behind each campaign and celebrated as it should be.

While the campaigns are treated in different post, here is the link of the parts with which they participate for the best creative piece. Many of them, really good and innovative.

Pd. These awards add to the Caracol de Plata - Recognition University obtained in 2007, in its eighth edition. Latin American-wide competition where he won first place in the television category.

attached the link of video

Wednesday, October 20, 2010

Calcutta, Gay Cruising



On October 19 students from 6th, 7th grade and garden Nahuelito visited the park in the city of Bariloche.
In the park we were greeted with tea and a breakfast alfajor.Luego did a tour guided by Carlos.En which saw many replicas of dinosaurs in size real.Algunos of them are: Terodactycus, Carnotaurus, Tyrannosaurus Rex, etc.



SOME PICTURES OF OUR JOURNEY THROUGH THE PARK.







the afternoon ... We have fun in the inflatable games.

Wednesday, October 13, 2010

She Was Touching My Boobs

Recognition that summer I took her hand ....

a summer love does not last long, as well as burgers Bemba launched during the first months of the year. The concept came from the agency Fahrenheit and we had to turn around to play some more and make viral on the web.

the brief:
Bembos wanted to communicate with all the launch of their new burger, which were referred to as Your new summer love.

opportunity: we
is Bembos. is a client that, given the target and language that runs in his communications, allows us to fly more than usual.

the solution:
simple. take the opportunity to the fullest. make an application to help us raise awareness of the concept and can be viralizada to all contacts in facebook user.
how would they? over a failed love story with absurd mind, playful and even a little twisted, where he and 3 friends will be protagonists of unrequited love and receive the invitation to go to Bembos to meet your new summer love.

if not already hanging, here you can see screenshots of the home.
publication in the wall


and some banners.



Not Herpes In Pubic Area

a campaign for a beating!

the idea sounded Festival. in fact was one of the first orders came to nuetras large hands. what is the peeling? Hancock told us. Cool, a blockbuster with a character with particular characteristics and, let's face it, selling enough.

but ... did not see the light (did not see the light part 2 )....

The brief:
Promote Film Hancock.
Opportunity:
Seldom does an advertising campaign like this for a movie.
The solution:
Creating invented mailings with news on various damage and statements by victims of Hancock.
mailings also created fictitious drug deals and instructions in case you get cross with him.
also be made interventions in various parts of the city.

created a promotional minisite.

well as some others like the AAPSHUS

journal or as trucho The informerar


or two
The Equalizer



mailings (quite good) methods to escape successfully promoted it
.

even pharmacies took advantage of this opportunity to sell their products at bargain prices.


and while some activities (interventions) have to thank the mayors (the production of holes and broken sidewalks running on your own), others were quite simple, cheap and visible.





Saturday, October 9, 2010

Cloridrato De Sibutramina Monoidrato

One of yore. Advertising


Not much to say about it. It has thousands of years and carries a clear message to those we love watching football.

The brief: Communicating
the return of the Copa Cable Magico soccer.

Opportunity:
The target must receive direct messages, no subtleties.

The solution:
hiss at all situations as parents, boyfriends, husbands, and so we are forced to live as long as no football ... but we never stop thinking about it!




American Travest Foto

advertisers.

Filmsperu inquba touched the door one day and between talk and talk, we commissioned one of the most complicated assignments are: advertising for advertisers. We know that all we're in this profession are very analytical with what is done, the truth, often with machetes (not generalize please ... I would say a teacher) ... anyway, it's true. But we also recognize the chamba behind each campaign, the dawn, the cops of the client, the minimal changes that result in change everything and the times that we lose out to Chela, movies or playing Wii. All this creates even more stress when confronted with situations Type: fell a supplier, the programs need to shoot for tomorrow at 8 am, we have 2 days to shoot, etc, so absurd situations as common in the advertising world, happily DMP has everything in one place, everything is always that we need urgently, it has everything to save us ... is salvation.

The brief: Communicating
that DMP has everything you need for your project.

Opportunity:
Make noise. Besides being a campaign to advertisers (pro and cons to both) could be a little offenders with the message.

The solution:
convert to WMD in the light at the end of the road ... in salvation.

The campaign was handled at 360. In the interactive part created a home where you could customize and download postcards, stamps and some emoticons.


had sent mailings to the database.


postcards were designed
physical.



also made interventions in crowded places, well, actually, only intervened bathrooms.







Wednesday, October 6, 2010

Tattoo Gene Testa Piercing

output Nahuelito Nora is retired! Tell us in the room

On 6 August 2001, Nora, started working in our little school as a director with Hugo, her husband and her daughter Regina, who shared with us all these years.
In 9 years and one month we spent a lot of affection for the kids and school. Was concerned about creating the garden for children, library and computer room.
August 31 was his last day as dire as it came: the Retirement!
All students, caretakers and teachers will prepare a farewell surprise.
The porters were roasted and baked chicken, salads and a beautiful cake.
Teachers and students decorate the room with beautiful things. Prepare centerpieces with local plants, roses, crepe paper, write on parchment craft a phrase, decorate a table to place the gifts, he wrote many little notes and porters made it thrilling to the words he read.
all wish them good luck in this new stage. Marcelo
, Adriana Martin, Dario, Manuela, Micaela, Sarana, Agustina, Jasmine, Maria, Jamie, Val, Ariadne, Agustinita.


garden

Mysore Mallige-blue Film



The kids were working on dinosaurs and we were invited to participate in building material descartable.Estos dinosaurs dinosaurs we do most other work that made the kids were shared in an exhibition for the whole school.

Sunday, October 3, 2010

Accepted Bilirubin Levels

which client for more boss! Ax-

palms for the customer who accepted this idea. really glad to see someone take risks and realize the dreams of an entire creative team that will surely dawn wondering what to do to get the attention of users and how to sell an idea like this.
ready for the fight of good ideas versus "enlarged the logo, I want to see more of my brand."
and I see him elected castaƱeda or who leave today to see if used in the underground.
like this is a case of copy and paste, I do not steal my credit, but I leave note here Rockvertising a blog of those who have interesting things like this.

Numbness In Right Thigh After Gallbladder Surgery

did again.

Axe campaigns are always quite interesting. well clear of the girls who come from all sides, in fact, because it does not appear, but are part of the idea being presented. bone, they all want to see girls, but we also want to see a good idea.

this campaign Lynx (Axe AKA) appeals to all that and gets to be fun and even generates a little sorry by the "naivety" of the protagonist.

check out these videos and talked.

video Lynx 1

video Lynx 2

Eucalyptus Oil Dust Mite Spray

and what if we all dancing ... all dancing ... all dancing ...

so, dance is to release energy, fun (although some terrible dance ) and much more. but even more fun when a little girl shares her energy and makes us jump to the track to follow suit. Samsung
Galaxy 850 danced the girl and The Viral Factory did the rest.






para ver el video, haz click aquĆ­.